About Us

Mac Prichard
Founder and publisher of Mac’s List, Mac also owns and operates Prichard Communications, a public relations and social media agency that serves nonprofits, public agencies, and foundations across the country. Want the full resume? See Mac’s LinkedIn page. Follow Mac on Twitter @Mac_Prichard.
My First Job and What It Taught Me
Des Moines Register carrier. You learn a lot about time management and how to persuade others while delivering newspapers and going door-to-door collecting unpaid bills.
If My Favorite Pet Had a Job What Would It Be?
Blue is a Weimaraner, so no question: fashion blogger.
My Neighborhood
The Hawthorne District. I moved there in 1991 when my wife and I first came to Oregon and we’ve never left.
Portland Restaurant I Enjoy The Most
The locally owned and operated 3 Doors Down Café & Lounge. The spicy Fra Diavolo (a mix of seafood and pasta) gets better and better every year.
Portland’s Best Kept Secret
Oaks Bottom Wildlife Refuge. Where else will you find Blue Herons, Bald Eagles, and deer in the center of the city?
Best Food Cart in Portland
Savor Soup House at the SW Alder and 10th Avenue pod. On a rainy day you can’t beat the Tomato and Grilled Cheese sandwich.
My Favorite Theater
The Hollywood, an old movie palace from the 1920s, with a terrific mix of old, new and foreign films.
My Favorite Vintage Shop
Red Light Exchange. Great clothes and the most creative window displays in town.
Coffee Shop Where You Are Most Likely to Find Me
Peet’s across from the Bagdad Theater in Southeast Portland. Great, friendly baristas and it’s right around the corner from my home.
If I were a Portland bridge, I would be…
The Morrison Bridge. It opened in 1958, so we’re almost exactly the same age and I ride its bike lane twice a day to and from work.
Jessica Williams
Mac’s List editor and sales director. See Jessica’s LinkedIn page. Follow Jessica on Twitter @JessicaJoEllen.
My First Job and What It Taught Me
The Henry Wine Group; that job taught me that a Carolina girl should not be driving all over Los Angeles and Orange County for a living. On a more serious note, I learned that our best work happens when we do something we are excited and passionate about.
If My Favorite Pet Had a Job What Would It Be?
Sasha was a Husky/German Shepherd mix. She would have picked up trash for a living or have been a Dharma Bum. I can’t decide.
My Neighborhood
The Hawthorne District. Living here makes me feel like I’m travelling even when I’m not. I value the exposure to beauty and creativity.
Portland Restaurant I Enjoy The Most
The Screen Door. Don’t tell my mother but they make the best fried chicken and collard greens I’ve ever tasted!
Portland’s Best Kept Secret
Soul Night at the Goodfoot.
Best Food Cart in Portland
Wolf and Bear’s. These falafels are the best in town!
My Favorite Theater
The Laurelhurst Theater on SE Burnside and 28th. Good shows, comfy seats, beer and pizza. Plus, it’s super close to home.
My Favorite Vintage Shop
Palace on SE Belmont. I love the old suitcases, hats and clothing that smells of incense.
Coffee Shop Where You Are Most Likely to Find Me
At Palio’s Dessert and Espresso House. More specifically, in the back at the corner table writing papers for graduate school.
If I were a Portland bridge, I would be…
The Hawthorne Bridge, of course! For its lovely design and beautiful views of the city.

Lori Howell
Senior account director at Prichard Communications and editorial advisor to Mac’s List. Lori wrote the first edition and helped grow Mac’s List from 850 to over 10,000 subscribers. See Lori’s LinkedIn page.
My First Job and What It Taught Me
Taco Bell at age 15. It was humbling to wear brown polyester in the evenings, but I earned my own cool school clothes. As an added bonus, I can still make some pretty mean nachos.
If My Favorite Pet Had a Job What Would It Be?
I think my cat, Junie, may be an assassin. Don’t be fooled by Junie’s fluffy, white, princess-like exterior. Her mom was a feral Portland cat…as a result, Junie has a dark side.
My Neighborhood
Multnomah Village: The village in the heart of Portland. I love the ambiance in the cafes and little shops. Plus, the nature play area at Spring Garden Park is a great place to meet really cool families.
Portland Restaurant I Enjoy The Most
Bluehour. To me, it’s very cosmopolitan and unlike any other Portland restaurant. I usually choose this for my wedding anniversary dinner.
Portland’s Best Kept Secret
You can catch a trout at Bethany Lake Park. There is a fishing hole just down the street, stocked by the Oregon Department of Fish and Wildlife.
Best Food Cart in Portland
Addy’s Sandwiches at the SW 10th and Alder pod– I dream about the little t baguettes she uses to make her brie and cucumber creations.
My Favorite Theater
The Moreland is a classic 1920s theater in the Westmoreland neighborhood. It operates today as a first run movie theater. Good popcorn. Great prices.
My Favorite Vintage Shop
Decades Vintage Shop has gorgeous dresses. They must sort through dozens of moth-eaten mediocre pieces to offer these stylish gems. You can find them downtown on Stark and 4th Avenue.
Coffee Shop Where You Are Most Likely to Find Me
Elephants on Wheels at 5th Avenue, right across from our offices. Patrick and Susie serve up thoughtful conversation and really good Stumptown coffee.
If I were a Portland bridge, I would be…
If I could be a sleek and minimal giant, I’d be the Fremont Bridge. I recall moving to Portland and driving over it for the first time, feeling very inspired by the horizon.
Brenden Morgan
Mac’s List social and digital media intern. See Brenden’s LinkedIn page.
My First Job and What It Taught Me
I worked at Target during high school. I found that people are generally in a rush and inconsiderate of the time that it takes to perform menial tasks. I now appreciate the small details at a store, like properly aligned products and clothes arranged by sizes.
If My Favorite Pet Had a Job What Would It Be?
I had a Chocolate Lab named Dusty. She could have been featured on “Hoarders” because of her ability to stash piles of apples or sticks around the yard. Not much of a security guard though, unless you could be licked to death.
My Neighborhood
I currently live in Lake Oswego. I enjoy it, though someday I hope to move to the hustle and bustle of downtown living. The ‘burbs are nice for walking your dog or waving to your neighbors but lack the excitement that a twenty-something desires.
Portland Restaurant I Enjoy The Most
Anything with BBQ sauce.
Portland’s Best Kept Secret
Pine Shed Ribs. Great smoky flavor, innovative sides, great people, and a pet Dalmatian.
If I were a Portland bridge, I would be…
The Burnside Bridge, because it allows me to cross a river without a boat.
Thanks to Scott Bump for photographing the staff!







