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SEO Specialist



Posted: 1/10/2017
Location: Portland Metro
Closing Date: open until filled
Industry: Marketing
Type: Full Time

The company:
We’re a tech company that’s changing how people bank and think about their finances.
We value empathy, curiosity, craft and efficacy.
Our mission is to help people feel confident with their money.
And we make banking beautiful.

The job:
As the SEO Specialist at Simple, you will implement and manage a comprehensive SEO strategy. In this position, you will work to write SEO-driven content, produce assets that attract attention, and develop Simple’s link acquisition strategy. You will also own app store listings and identify areas for optimization. You should know all aspects of Search Engine Optimization - on page factors, external factors, and everything in-between.

The team:
In this role, you’ll work most closely with the Onboarding product team, a collection of technical marketers, engineers, and designers who work along all parts of the marketing funnel - from awareness and acquisition to retention and referral - to drive product growth and connect customers with value in their first 90 days on Simple. You’ll report to the Digital Marketing Manager.

About you:
You love finding out and testing different ways to makes websites and pages rank for keyword terms. You have no problem being assertive when you see an opportunity to improve something. You are detail-oriented, analytical, results-driven, and you love reporting both successes and failures. You’re happy geeking out on personal finance (or would be, if it weren’t historically so boring). You have a growth mindset, thrive in a less prescriptive environment, and are excited by the prospect of building something new.

What you’ll do day-to-day:
Ensure is following all SEO best practices
Ensure simple’s apps are following all App Store Optimization best practices
Create, implement, and own link building initiatives
Ensure all new content added to is optimized
Track impact of improvements made to site, links acquired, and app store listings
Monitor competitor’s strategies and performance

What we like to see:
You have successfully managed SEO programs for sites that receive more than 250K sessions per month
You have a deep knowledge and understanding of SEO tools (Moz, Screaming Frog, Ahrefs, Majestic, etc.) and analytics tools (Google Analytics, SQL, Chartio)
Proven experience reporting on SEO KPIs
Experience in app store optimization
Proven track record of success in acquiring and building links
Experience editing HTML and CSS (experience with static site generators like Middleman and Jekyll a plus). Experience with SQL and Git also a plus

Why Simple’s a great place to work:

Based in Portland, Oregon-- a beautiful place to live and work (or just see in the background if you work remotely).
Competitive salary and benefits package.
A supportive and nurturing place to work. We actively consider how we can improve employees’ quality of life--both inside and outside the office.
Committed to hiring quality human beings. Simple is a place where others will watch out for you and help you learn. We actually like and respect each other.
We give a damn about what we do, both as individual contributors and as a company on a mission to change banking. We’re passionate and nerdy about our work; in fact we’re kind of that way about things outside of work, too.

Application Guidelines/Contact:
To apply:
**IMPORTANT** Any cover letter without the following will not be considered: Two opportunities you see for improving in its current state and two issues you see with’s current link profile.

Applications without a cover letter will not be considered.

In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.

Email our team at if you need an accommodation in the application process.

Simple provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability,​ or genetics. In addition to federal law requirements, ​Simple ​complies with all ​applicable state and local laws governing nondiscrimination in employment in every location in which the company has ​employees. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

By submitting this application, you certify that the facts contained in your application are true and complete to the best of your knowledge. If you are employed, false statements on your application will be grounds for termination.

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